Sunday, December 5, 2010
Saturday, December 4, 2010
Friday, October 8, 2010
Social Media Optimization
Rules Of Social Media Optimization
Author: Blogging Social
SMM = Social Media Marketing
Social Media Marketing is strategically using the big social sites to spread your brand name or drive traffic back to your web presence.
SMO = Social Media Optimization
Social Media Optimization is adding key elements to your websites or content that make them easy to spread across the big social sites.
Rohit Bhargava Developed Social Media Optimization Rules 1, 2, 3, 4 and 5
1. Increase your linkability
Linkability is the willingness of other websites or articles to link back to your site. One way to increase your natural Google listing is to increase how many authority sites link to you, so to increase your linkability with social media optimization is to make your site more informative and useful to others. You can do this in many ways; blog, white papers, press releases, keyword targeted articles, RSS feeds, etc. This is the most important step in Social Media Optimization and should be your first priority.
2. Make tagging and bookmarking easy
The act of tagging is to bookmark the website to social bookmarking websites. For example, if you like the content or services provided at a website you tag it. This will show others that you approve of this site and they will check it out, making viral traffic. To include social media optimization tagging on your site, you can add tagging links such as Digg, Del.icio.us, Technorati, etc. Also, add the tagging links to other pages in your site (not just the homepage) and when visitors click the tag button make sure that there is a suggestion box to help your visitor list a relevant tag and notes.
3. Reward inbound links
As I mentioned before one way to increase your natural listing with Google using social media optimization is to get more back links. You can do this by rewarding people/websites that link to you (inbound links). Inbound links are links that send people to your site from somewhere else. One way to reward people for linking to your site is to have a "Recently Linked" that lists all of the websites that have linked to you.
4. Help your content travel
Social media optimization focuses on providing useful content to your market. When you publish content such as an article, video, or audio file you must help it reach as many people on the web as possible. You can do this by submitting to relevant high traffic websites. When the word gets out about your great content (no matter what format) you'll receive backlinks to your site.
Image by Getty Images via @daylife
5. Encourage the mashup
To mash up is to use two websites content and mash them together. For example, Youtube makes it easy to mash their content (videos) onto your site. In addition, because it is so easy you have added a video to your site that has a Youtube logo on the video as well as a link back to you tube. So to encourage a mashup with social media optimization is to make it easy for other websites to use your content and reference it to drive traffic back to your site.
Jeremiah Owyang Developed Social Media Optimization Rules 6 and 7
6. Be a User Resource, even if it doesn't help you.
One thing all visitors appreciate is honesty. With social media optimization you should include links to other websites that will help your visitor reach their goal or find the information they want. Do this, even when it doesn't benefit you. By linking to competitors or information not created by you, you reap the benefits of having the all inclusive information on a particular topic. In the end, more people will link to you because you have lumped all information (or links) on a topic on one location.
7. Reward helpful and valuable users
Valuable users are your best friends. A valuable user can be determined in many ways; they may send traffic to your site, add valuable content to your site, or assist visitors at your site. No matter what their doing, if it benefits you, your site, or your service you need to reward them. This could be by sending a personal message thanking them for their dedication. Other ways to reward your valuable users is to create reward systems, advertise for them or promote their efforts on your homepage.
Cameron Olthuis Developed Social Media Optimization Rules 8, 9, 10, and 11
8. Participate
With Social Media Optimization you can participate by joining on the conversation about your topic (or targeted keyword). Simply posting articles and sharing content isn't going to keep the buzz going. You should continue to share information on other websites. This participation will share your knowledge with more people. One way to do this is to find people that are blogging on your topic and to give input on the conversation. Also, participate in forums or other social groups that are discussing your topic. Read comments on your articles, videos, and audios and respond to them.
9. Know how to target your audience
Social media marketing is about sharing content/information. Not everyone is interested in your topic, so be sure to do your marketing research and post your information and knowledge where it will be understood and appreciated.
10. Create content
Content is considered to be any form on information that benefits a visitor. Content can be a white paper, article, video, audio, widget, the list goes on. Your job is to find a piece of content that will spark interest in visitors. No matter what market you enter there is always a form of content that they will share with others. Find out what it is and give it to them. This will in turn have them coming back for more useful content. If this happens, then you know that your social media optimization is successful.
11. Be real
Internet users are searching the web for specific content. If you are providing content that links back to a website, be sure that the website is relevant. You will not be rewarded for coaxing a visitor to a site that has nothing to do with the content they just read (or watched depending on the type of content you provided).
Loren Baker developed Social Media Optimization Rules 12 and 13
12. Don't forget your roots, be humble
It's easy to let popularity get to your head. When you become the shining star in your market be sure to recognize those that helped you get to the front of the pack. (this ties into #7 a little)
13. Don't be afraid to try new things, stay fresh.
Any one on the internet knows how quickly things change. Keep up with new media content, new types of websites, and new interests in your market. By staying on top of new information you can maintain top rankings.
Lee Odden developed Social Media Optimization Rules 14, 15 and 16
14. Develop a Social Media Optimization strategy
Social Media serves multiple purposes. You need to identify what your purpose is and then publish content that will promote that purpose. Some purposes for Social Media Optimization include: branding, reputation, charity, increase traffic, build reputation, increase sales, credibility, etc. Make sure that as you develop content that you are publishing and creating with that purpose in mind.
15. Choose your SMO tactics wisely.
Of all the content available on the web only about 10% of people on the web are content creators. The other 90% are consumers and are willing to share your content. Make your content easy to consume and spread. Also be sure to create content that will have the most impact on your original purpose (which could be any of the following: branding, reputation, charity, increase traffic, build reputation, increase sales, credibility, etc).
16. Make Social Media Optimization – SMO part of your process and best practices.
We all know that there are specific Search engine optimization tactics that every website should include. Just as you include keywords in your title tags and keywords in your H1 tag, you should find ways to include social media optimization aspects into the building of your website. This can be small details like including social bookmark tags on your site or encouraging incoming links with the "recently Linked" list I covered in #3.
17. Don't be afraid to let go of a message or idea and let others own it.
Finally, when you create a movement, spark and idea, or develop a new topic don't be afraid to let others run with it. Collaboration is key. Others can improve upon your original idea and give you credit for the start. Be sure to give credit where it's due.
Article Source: http://www.articlesbase.com/marketing-tips-articles/rules-of-social-media-optimization-2930857.html
About the AuthorFoundUB4 is a small, yet focused social media agency Barrie is a Social Media Specialist with experience in social media optimisation Extremely technical and passionate about search marketing in its entirety.
Author: Blogging Social
SMM = Social Media Marketing
Social Media Marketing is strategically using the big social sites to spread your brand name or drive traffic back to your web presence.
SMO = Social Media Optimization
Social Media Optimization is adding key elements to your websites or content that make them easy to spread across the big social sites.
Rohit Bhargava Developed Social Media Optimization Rules 1, 2, 3, 4 and 5
1. Increase your linkability
Linkability is the willingness of other websites or articles to link back to your site. One way to increase your natural Google listing is to increase how many authority sites link to you, so to increase your linkability with social media optimization is to make your site more informative and useful to others. You can do this in many ways; blog, white papers, press releases, keyword targeted articles, RSS feeds, etc. This is the most important step in Social Media Optimization and should be your first priority.
2. Make tagging and bookmarking easy
The act of tagging is to bookmark the website to social bookmarking websites. For example, if you like the content or services provided at a website you tag it. This will show others that you approve of this site and they will check it out, making viral traffic. To include social media optimization tagging on your site, you can add tagging links such as Digg, Del.icio.us, Technorati, etc. Also, add the tagging links to other pages in your site (not just the homepage) and when visitors click the tag button make sure that there is a suggestion box to help your visitor list a relevant tag and notes.
3. Reward inbound links
As I mentioned before one way to increase your natural listing with Google using social media optimization is to get more back links. You can do this by rewarding people/websites that link to you (inbound links). Inbound links are links that send people to your site from somewhere else. One way to reward people for linking to your site is to have a "Recently Linked" that lists all of the websites that have linked to you.
4. Help your content travel
Social media optimization focuses on providing useful content to your market. When you publish content such as an article, video, or audio file you must help it reach as many people on the web as possible. You can do this by submitting to relevant high traffic websites. When the word gets out about your great content (no matter what format) you'll receive backlinks to your site.
Image by Getty Images via @daylife5. Encourage the mashup
To mash up is to use two websites content and mash them together. For example, Youtube makes it easy to mash their content (videos) onto your site. In addition, because it is so easy you have added a video to your site that has a Youtube logo on the video as well as a link back to you tube. So to encourage a mashup with social media optimization is to make it easy for other websites to use your content and reference it to drive traffic back to your site.
Jeremiah Owyang Developed Social Media Optimization Rules 6 and 7
6. Be a User Resource, even if it doesn't help you.
One thing all visitors appreciate is honesty. With social media optimization you should include links to other websites that will help your visitor reach their goal or find the information they want. Do this, even when it doesn't benefit you. By linking to competitors or information not created by you, you reap the benefits of having the all inclusive information on a particular topic. In the end, more people will link to you because you have lumped all information (or links) on a topic on one location.
7. Reward helpful and valuable users
Valuable users are your best friends. A valuable user can be determined in many ways; they may send traffic to your site, add valuable content to your site, or assist visitors at your site. No matter what their doing, if it benefits you, your site, or your service you need to reward them. This could be by sending a personal message thanking them for their dedication. Other ways to reward your valuable users is to create reward systems, advertise for them or promote their efforts on your homepage.
Cameron Olthuis Developed Social Media Optimization Rules 8, 9, 10, and 11
8. Participate
With Social Media Optimization you can participate by joining on the conversation about your topic (or targeted keyword). Simply posting articles and sharing content isn't going to keep the buzz going. You should continue to share information on other websites. This participation will share your knowledge with more people. One way to do this is to find people that are blogging on your topic and to give input on the conversation. Also, participate in forums or other social groups that are discussing your topic. Read comments on your articles, videos, and audios and respond to them.
9. Know how to target your audience
Social media marketing is about sharing content/information. Not everyone is interested in your topic, so be sure to do your marketing research and post your information and knowledge where it will be understood and appreciated.
10. Create content
Content is considered to be any form on information that benefits a visitor. Content can be a white paper, article, video, audio, widget, the list goes on. Your job is to find a piece of content that will spark interest in visitors. No matter what market you enter there is always a form of content that they will share with others. Find out what it is and give it to them. This will in turn have them coming back for more useful content. If this happens, then you know that your social media optimization is successful.
11. Be real
Internet users are searching the web for specific content. If you are providing content that links back to a website, be sure that the website is relevant. You will not be rewarded for coaxing a visitor to a site that has nothing to do with the content they just read (or watched depending on the type of content you provided).
Loren Baker developed Social Media Optimization Rules 12 and 13
12. Don't forget your roots, be humble
It's easy to let popularity get to your head. When you become the shining star in your market be sure to recognize those that helped you get to the front of the pack. (this ties into #7 a little)
13. Don't be afraid to try new things, stay fresh.
Any one on the internet knows how quickly things change. Keep up with new media content, new types of websites, and new interests in your market. By staying on top of new information you can maintain top rankings.
Lee Odden developed Social Media Optimization Rules 14, 15 and 16
14. Develop a Social Media Optimization strategy
Social Media serves multiple purposes. You need to identify what your purpose is and then publish content that will promote that purpose. Some purposes for Social Media Optimization include: branding, reputation, charity, increase traffic, build reputation, increase sales, credibility, etc. Make sure that as you develop content that you are publishing and creating with that purpose in mind.
15. Choose your SMO tactics wisely.
Of all the content available on the web only about 10% of people on the web are content creators. The other 90% are consumers and are willing to share your content. Make your content easy to consume and spread. Also be sure to create content that will have the most impact on your original purpose (which could be any of the following: branding, reputation, charity, increase traffic, build reputation, increase sales, credibility, etc).
16. Make Social Media Optimization – SMO part of your process and best practices.
We all know that there are specific Search engine optimization tactics that every website should include. Just as you include keywords in your title tags and keywords in your H1 tag, you should find ways to include social media optimization aspects into the building of your website. This can be small details like including social bookmark tags on your site or encouraging incoming links with the "recently Linked" list I covered in #3.
17. Don't be afraid to let go of a message or idea and let others own it.
Finally, when you create a movement, spark and idea, or develop a new topic don't be afraid to let others run with it. Collaboration is key. Others can improve upon your original idea and give you credit for the start. Be sure to give credit where it's due.
Article Source: http://www.articlesbase.com/marketing-tips-articles/rules-of-social-media-optimization-2930857.html
About the AuthorFoundUB4 is a small, yet focused social media agency Barrie is a Social Media Specialist with experience in social media optimisation Extremely technical and passionate about search marketing in its entirety.
Economic Litigation Civil Cases
90. Except where changed by the provisions of this article, all provisions of law applicable to civil actions generally apply to actions subject to this article. 91. (a) Except as otherwise provided in this section, the provisions of this article apply to every limited civil case. (b) The provisions of this article do not apply to any action under Chapter 5.5 (commencing with Section 116.110) or any proceeding under Chapter 4 (commencing with Section 1159) of Title 3 of Part 3. (c) Any action may, upon noticed motion, be withdrawn from the provisions of this article, upon a showing that it is impractical to prosecute or defend the action within the limitations of these provisions. 92. (a) The pleadings allowed are complaints, answers, cross-complaints, answers to cross-complaints and general demurrers. (b) The answer need not be verified, even if the complaint or cross-complaint is verified. (c) Special demurrers are not allowed. (d) Motions to strike are allowed only on the ground that the damages or relief sought are not supported by the allegations of the complaint. (e) Except as limited by this section, all other motions are permitted.Image via Wikipedia 93. (a) The plantiff has the option to serve case questionnaires with the complaint, using forms approved by the Judicial Council. The questionnaires served shall include a completed copy of the plaintiff's completed case questionnaire, and a blank copy of the defendant's case questionnaire. (b) Any defendant upon whom a case questionnaire is served shall serve a completed defendant's case questionnaire upon the requesting plaintiff with the answer. (c) The case questionnaire shall be designed to elicit fundamental information about each party's case, including names and addresses of all witnesses with knowledge of any relevant facts, a list of all documents relevant to the case, a statement of the nature and amount of damages, and information covering insurance coverages, injuries and treating physicians. The Judicial Council shall design and develop forms for case questionnaires. (d) Approved forms shall be made available by the clerk of the court. (e) If a party on whom a case questionnaire has been served under subdivision (a) or (b) fails to serve a timely or a complete response to that questionnaire, the party serving the questionnaire may move for an order compelling a response or a further response and for a monetary sanction under Section 2023. If a party then fails to obey an order compelling a response or a further response, the court may make those orders that are just, including the imposition of an issue sanction, an evidence sanction, or a terminating sanction under Section 2023. In lieu of or in addition to that sanction, the court may impose a monetary sanction under Section 2023. 93. (a) The plaintiff has the option to serve case questionnaires with the complaint, using forms approved by the Judicial Council. The questionnaires served shall include a completed copy of the plaintiff's completed case questionnaire, and a blank copy of the defendant's case questionnaire. (b) Any defendant upon whom a case questionnaire is served shall serve a completed defendant's case questionnaire upon the requesting plaintiff with the answer. (c) The case questionnaire shall be designed to elicit fundamental information about each party's case, including names and addresses of all witnesses with knowledge of any relevant facts, a list of all documents relevant to the case, a statement of the nature and amount of damages, and information covering insurance coverages, injuries and treating physicians. The Judicial Council shall design and develop forms for case questionnaires. (d) Approved forms shall be made available by the clerk of the court. (e) If a party on whom a case questionnaire has been served under subdivision (a) or (b) fails to serve a timely or a complete response to that questionnaire, the party serving the questionnaire may move for an order compelling a response or a further response and for a monetary sanction under Chapter 7 (commencing with Section 2023.010) of Title 4 of Part 4. If a party then fails to obey an order compelling a response or a further response, the court may make those orders that are just, including the imposition of an issue sanction, an evidence sanction, or a terminating sanction under Chapter 7 (commencing with Section 2023.010) of Title 4 of Part 4. In lieu of or in addition to that sanction, the court may impose a monetary sanction under Chapter 7 (commencing with Section 2023.010) of Title 4 of Part 4. 94. Discovery is permitted only to the extent provided by this section and Section 95. This discovery shall comply with the notice and format requirements of the particular method of discovery, as provided in Title 4 (commencing with Section 2016.010) of Part 4. As to each adverse party, a party may use the following forms of discovery: (a) Any combination of 35 of the following: (1) Interrogatories (with no subparts) under Chapter 13 (commencing with Section 2030.010) of Title 4 of Part 4. (2) Demands to produce documents or things under Chapter 14 (commencing with Section 2031.010) of Title 4 of Part 4. (3) Requests for admission (with no subparts) under Chapter 16 (commencing with Section 2033.010) of Title 4 of Part 4. (b) One oral or written deposition under Chapter 9 (commencing with Section 2025.010), Chapter 10 (commencing with Section 2026.010), or Chapter 11 (commencing with Section 2028.010) of Title 4 of Part 4. For purposes of this subdivision, a deposition of an organization shall be treated as a single deposition even though more than one person may be designated or required to testify pursuant to Section 2025.230. (c) Any party may serve on any person a deposition subpoena duces tecum requiring the person served to mail copies of documents, books, or records to the party's counsel at a specified address, along with an affidavit complying with Section 1561 of the Evidence Code. The party who issued the deposition subpoena shall mail a copy of the response to any other party who tenders the reasonable cost of copying it. (d) Physical and mental examinations under Chapter 15 (commencing with Section 2032.010) of Title 4 of Part 4. (e) The identity of expert witnesses under Chapter 18 (commencing with Section 2034.010) of Title 4 of Part 4. 95. (a) The court may, on noticed motion and subject to such terms and conditions as are just, authorize a party to conduct additional discovery, but only upon a showing that the moving party will be unable to prosecute or defend the action effectively without the additional discovery. In making a determination under this section, the court shall take into account whether the moving party has used all applicable discovery in good faith, and whether the party has attempted to secure the additional discovery by stipulation or by means other than formal discovery. (b) The parties may stipulate to additional discovery.
Image via Wikipedia 96. (a) Any party may serve on any other party a request in substantially the following form: TO: ___________________________________________ , attorney for ___________________________________: You are requested to serve on the undersigned, within 20 days, a statement of: the names and addresses of witnesses (OTHER THAN A PARTY WHO IS AN INDIVIDUAL) you intend to call at trial; a description of physical evidence you intend to offer; and a description and copies of documentary evidence you intend to offer or, if the documents are not available to you, a description of them. Witnesses and evidence that will be used only for impeachment need not be included. YOU WILL NOT BE PERMITTED TO CALL ANY WITNESS, OR INTRODUCE ANY EVIDENCE, NOT INCLUDED IN THE STATEMENT SERVED IN RESPONSE TO THIS REQUEST, EXCEPT AS OTHERWISE PROVIDED BY LAW. (b) The request shall be served no more than 45 days or less than 30 days prior to the date first set for trial, unless otherwise ordered. (c) A statement responding to the request shall be served within 20 days from the service of the request. (d) No additional, amended or late statement is permitted except by written stipulation or unless ordered for good cause on noticed motion. (e) No request or statement served under this section shall be filed, unless otherwise ordered. (f) The clerk shall furnish forms for requests under this rule. (g) The time for performing acts required under this section shall be computed as provided by law, including Section 1013. 97. (a) Except as provided in this section, upon objection of a party who served a request in compliance with Section 96, no party required to serve a responding statement may call a witness or introduce evidence, except for purposes of impeachment, against the objecting party unless the witness or evidence was included in the statement served. (b) The exceptions to subdivision (a) are: (1) A person who, in his or her individual capacity, is a party to the litigation and who calls himself or herself as a witness. (2) An adverse party. (3) Witnesses and evidence used solely for purposes of impeachment. (4) Documents obtained by discovery authorized by this chapter. (5) The court may, upon such terms as may be just (including, but not limited to, continuing the trial for a reasonable period of time and awarding costs and litigation expenses), permit a party to call a witness or introduce evidence which is required to be, but is not included in such party's statement so long as the court finds that such party has made a good faith effort to comply with subdivision (c) of Section 96 or that the failure to comply was the result of his or her mistake, inadvertence, surprise or excusable neglect as provided in Section 473. (c) Nothing in this article limits the introduction of evidence in any hearing pursuant to Section 585. 98. A party may, in lieu of presenting direct testimony, offer the prepared testimony of revelant witnesses in the form of affidavits or declarations under penalty of perjury. The prepared testimony may include, but need not be limited to, the opinions of expert witnesses, and testimony which authenticates documentary evidence. To the extent the contents of the prepared testimony would have been admissible were the witness to testify orally thereto, the prepared testimony shall be received as evidence in the case, provided that either of the following applies: (a) A copy has been served on the party against whom it is offered at least 30 days prior to the trial, together with a current address of the affiant that is within 150 miles of the place of trial, and the affiant is available for service of process at that place for a reasonable period of time, during the 20 days immediately prior to trial. (b) The statement is in the form of all or part of a deposition in the case, and the party against whom it is offered had an opportunity to participate in the deposition. The court shall determine whether the affidavit or declaration shall be read into the record in lieu of oral testimony or admitted as a documentary exhibit. 99. A judgment or final order, in respect to the matter directly adjudged, is conclusive between the parties and their successors in interest but does not operate as collateral estoppel of a party or a successor in interest to a party in other litigation with a person who was not a party or a successor in interest to a party to the action in which the judgment or order is rendered. 100. Any party shall have the right to appeal any judgment or final order consistent with the law governing appeals.
California codes of law
California codes of law
35. Proceedings in cases involving the registration or denial of registration of voters, the certification or denial of certification of candidates, the certification or denial of certification of ballot measures, and election contests shall be placed on the calendar in the order of their date of filing and shall be given precedence. 36. (a) A party to a civil action who is over 70 years of age may petition the court for a preference, which the court shall grant if the court makes both of the following findings: (1) The party has a substantial interest in the action as a whole. (2) The health of the party is such that a preference is necessary to prevent prejudicing the party's interest in the litigation. (b) A civil action to recover damages for wrongful death or personal injury shall be entitled to preference upon the motion of any party to the action who is under 14 years of age unless the court finds that the party does not have a substantial interest in the case as a whole. A civil action subject to subdivision (a) shall be given preference over a case subject to this subdivision. (c) Unless the court otherwise orders: (1) A party may file and serve a motion for preference supported by a declaration of the moving party that all essential parties have been served with process or have appeared. (2) At any time during the pendency of the action, a party who reaches 70 years of age may file and serve a motion for preference. (d) In its discretion, the court may also grant a motion for preference that is accompanied by clear and convincing medical documentation that concludes that one of the parties suffers from an illness or condition raising substantial medical doubt of survival of that party beyond six months, and that satisfies the court that the interests of justice will be served by granting the preference. (e) Notwithstanding any other provision of law, the court may in its discretion grant a motion for preference that is supported by a showing that satisfies the court that the interests of justice will be served by granting this preference. (f) Upon the granting of such a motion for preference, the court shall set the matter for trial not more than 120 days from that date and there shall be no continuance beyond 120 days from the granting of the motion for preference except for physical disability of a party or a party's attorney, or upon a showing of good cause stated in the record. Any continuance shall be for no more than 15 days and no more than one continuance for physical disability may be granted to any party. (g) Upon the granting of a motion for preference pursuant to subdivision (b), a party in an action based upon a health provider's alleged professional negligence, as defined in Section 364, shall receive a trial date not sooner than six months and not later than nine months from the date that the motion is granted. 36.5. An affidavit submitted in support of a motion for preference under subdivision (a) of Section 36 may be signed by the attorney for the party seeking preference based upon information and belief as to the medical diagnosis and prognosis of any party. The affidavit is not admissible for any purpose other than a motion for preference under subdivision (a) of Section 36. 37. (a) A civil action shall be entitled to preference, if the action is one in which the plaintiff is seeking damages which were alleged to have been caused by the defendant during the commission of a felony offense for which the defendant has been criminally convicted. (b) The court shall endeavor to try the action within 120 days of the grant of preference. 38. Unless the provision or context otherwise requires, a reference in a statute to a judicial district means: (a) As it relates to a court of appeal, the court of appeal district. (b) As it relates to a superior court, the county. (c) As it relates to a municipal court, the municipal court district. (d) As it relates to a county in which there is no municipal court, the county.
Sunday, September 26, 2010
Social media marketing for Attorneys lawyer social media
Internet marketing for attorneys in Los Angeles and website optimization allows for new client leads via real time search multimedia video informational promotional advertising and implementation.
The strategies involved utilize almost 150 social media networks to create a neural network that begins to "talk to google" The authority created is a kind of litmus test to see if who you say you really are is true. Example; If you are a bankruptcy attorney in Los Angeles and you keep tweeting about car racing in Atlanta the authority diminishes.This is not a hard and fast rule but we like to manage attorneys online status completely separate of a personal presence if at all possible.
Image via Wikipedia
attorney social media marketing
The strategies involved utilize almost 150 social media networks to create a neural network that begins to "talk to google" The authority created is a kind of litmus test to see if who you say you really are is true. Example; If you are a bankruptcy attorney in Los Angeles and you keep tweeting about car racing in Atlanta the authority diminishes.This is not a hard and fast rule but we like to manage attorneys online status completely separate of a personal presence if at all possible.
Image via Wikipediaattorney social media marketing
Monday, September 6, 2010
video marketing a strategy
Image via CrunchBaseVideo Marketing - A Relevant New Advertising Method?Author: tjandra maple
Video marketing is gaining more and more popularity in the advertising industry. Perhaps this is a very bad news for any English teacher but the recent studies in the society revealed that majority of people would choose to watch a video about a company rather than reading any content related to that same company. In the internet, most videos are highly dependent on sites such as the YouTube or its software to distribute the content and deliver the marketing messages to every viewer throughout the world. Currently, there is still much that one can gain from the YouTube online marketing campaign but in time, the ubiquity of YouTube bots may weaken the effectiveness of the campaign.
Video advertising is now one of the most viable methods towards online viral marketing. Most of the video viewers will often elicit an immediate response upon watching the advertisement in video form. This is now one very effective online marketing approach that has the potential of reaching out to millions of people in a short period of time. As this form of marketing is still a greatly underrated marketing strategy as not everyone is able to view the videos, this industry could be a likable prospective to invest. Perhaps you can consider enhancing your business through some videos?
There has been ongoing rumors regarding the effectiveness of video marketing yet not many corporate companies are willing to try out these viral videos. One biggest advantage of these videos is that they generate huge free traffic and could top search engine results as fast as 48 hours. At this moment, video promotion resembles hot cakes in the internet advertising prospect but YouTube is still famous with the older demographic where social networking is still pretty restricted. Unlike other websites in the internet, videos themselves cannot increase the search rank on search engines.
Video advertising is the latest marketing trend in the online marketing vogue. It is indeed a perfect approach to promote your views, products and services to the whole wide world. For several reasons, video is way more effective and there is lesser competition compared to the conventional website search engine positioning. This is viral and depends greatly on community submissions as well as social tagging. However, if you think that a simple commercial shoot will be adequate to create a buzz and get good ranks then you should think twice. This is merely a technique adopted by most online business companies to advertise their services or products through the invention of short videos and publishing them on their websites. If you do not possess such capabilities and cannot make alluring videos then it is doubtful that your effort can fetch favorable response.
Undeniably, video is revolutionizing the way companies deliver their approach to audiences as it has been an increasingly well-known marketing medium. In other words, video marketing is the potential future in the internet hence this is the best opportunity if you wish to stay ahead of others and enjoy maximized benefits that such marketing way can offer. While you may want to consider shooting, editing or optimizing videos then submit them to YouTube, Yahoo or Google as a form of advertisement, y
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Article Source: http://www.articlesbase.com/internet-marketing-articles/video-marketing-a-relevant-new-advertising-method-3212378.html
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